18th May 2009 - ALPHAMERIC SETS BOOKMAKERS A RECESSION BEATING CHALLENGE: FIND CHEAPER LIKE-FOR-LIKE PRODUCTS

Alphameric Solutions is helping bookmakers crack the credit crunch with a string of recession-beating products. Alphameric has launched a of range initiatives for bookmakers looking to take advantage of new technology to help them increase revenues, provide better customer service and help gain operational efficiencies - without increasing their costs.

 Free VGA screens

For bookmakers looking to update their screen display technology, Alphameric is offering free VGA screens with each Albos unit purchased or rented. This unique offer enables bookmakers to make use of the latest screen technology within Albos III and replace dated screens with the latest VGA technology giving their customers brilliant image quality.  

15% Discount

Alphameric has also packaged Albos III with a touch screen manager’s monitor, an additional integrated customer information terminal, Cyclops fully managed video switching service and Advantage, Alphameric’s split data feed service. For bookmakers looking to purchase this integrated package Alphameric is offering 15% discount from the purchase price or, for bookmakers looking to rent, 10% off the first year’s rental. 

Trade in

For existing Slip Capture System customers looking to upgrade to S-POS, Alphameric’s next generation EPOS replacement, Alphameric is also offering trade in values for existing Slip Capture hardware. 

Clare Barber, Director of Marketing at Alphameric explains: “Replacing an ageing text display system or inefficient bet capture system is viewed as an unnecessary expense when trading is difficult. However, we find switching suppliers or updating equipment can usually result in a reduction in outgoings and an increase in revenue and operational efficiencies by using new state-of-the-art technology designed to deliver just that.” 

“Our slowing economy is having a pronounced impact across the whole of the United Kingdom and Ireland and bookmakers are not escaping lightly. Despite some industry relief at the announcement by Alastair Darling in the recent Budget to maintain and not increase the general duty rates, the industry is forced to cope with an above inflation increase in licence duty on gaming machines and ever increasing legislation and compliance issues.” 

She adds: “We are encouraging bookmakers to look again at their existing tilling and text display systems. Both our purchase and rental costs are extremely competitive, one of the lowest in the marketplace and we have, in many instances, reduced bookmakers’ ongoing costs by enabling them to switch away from other suppliers. It was a tough decision to withdraw from the 2009 Betting Show but we felt that we could better support bookmakers by passing savings directly to them and enabling them to benefit from the savings and returns that new technology can give. We would be delighted to offer any bookmaker a comparative quotation for text display or bet capture and I challenge them to find a like-for-like product cheaper.” 

For further details of these offers or to receive a quotation, please call Clare Barber on 01483 293900. - Ends – If you require further details please contact:Clare Barber: clare.barber@alphameric.com, Telephone: 01483 293900 Alphameric Solutions Ltd        Alphameric Solutions Ltd is the leading technology provider to the bookmaking marketplace in the United Kingdom and Ireland. With three decades of successful innovation in the provision of integrated software and hardware to major bookmakers and independent bookmakers, our comprehensive range of market leading solutions support over 7000 betting shops. Alphameric Solutions unique experience of the bookmaking marketplace enables Alphameric to set the standard for betting shop technology. Product innovation and ongoing research and development ensures that you benefit from cutting edge technology designed to support and enhance your betting business, maximising betting revenue and profit, promoting more betting opportunities, speed of service  and increased customer visits. Alphameric Solutions is headquartered in Guildford Surrey with 60,000 square foot manufacturing facility in Hampshire. Learn more about Alphameric by visiting www.alphameric.com

 

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Unique to Alphameric, our Studio solution, Albos III text display system and S-POS solutions work together to enable complete integration of your betting shop solutions from one supplier. Visit our product showcase to view our complete and comprehensive range of market leading solutions.

Product innovation and ongoing research and development ensures that you benefit from cutting edge technology designed to support and enhance your betting business, maximising betting revenue and profit, promoting more betting opportunities, speed of service  and increased customer visits.