16th April 2009 - ALPHAMERIC NOT TO ATTEND THE BETTING SHOW 2009

Alphameric Solutions Ltd, the leading technology provider to the bookmaking marketplace, has announced today that it will not be attending The Betting Show 2009.

Due to the economic downturn and the challenges facing the Betting Industry, Alphameric has decided to deliver benefit to customers by reallocating the investment that it would make in The Betting Show through focusing on more direct customer activities. 

Mike McLaren, Director of Alphameric commented “The Betting Show 2009 requires extensive resources to attend. In January 2009 we announced that we had frozen our prices for one year in response to the current economic difficulties faced by our customers. Alphameric continues its commitment to the bookmaking market and we have already delivered additional solutions for bookmakers to help them with industry issues and revenue generation. The decision to withdraw from The Betting Show 2009 has not been taken lightly but by focusing on more direct customer activities we will be better able to respond our customers’ needs.

Over the coming weeks we will be announcing a range of additional initiatives aimed at ensuring that we continue to offer the market the best solutions at competitive prices.”


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